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This web site r2pconference.com had the following in the homepage, "RESPONSIBILITY TO PROTECT IN THEORY AND PRACTICE CONFERENCE." We noticed that the webpage stated " Devoted exclusively to the concept of Responsibility to Protect R2PRtoP in this part of the world, with the objective to create an opportunity for scholars and practitioners to engage in an interdisciplinary academic debate." It also said " Director of the Institute of International Law and International Relations at the Faculty of Law, University of Ljubljana." The header had R2P as the highest ranking optimized keyword. It is followed by R2P conference, RtoP, and RtoP Conference which isn't as ranked as highly as R2P. The next words r2pconference.com used was Responsibility to Protect. Conference was included but will not be understood by search crawlers.